Thatched Roof - Our Journey

OUR WORLD

A brand born to honor the rich stories of Indian heritage, Thatched Roof is a thoughtful design house celebrating the artistry, tradition, and craftsmanship of India. As an affordable luxury brand, we bring you exceptional home décor products and fabrics that prioritize quality, sustainability, and ethical production.

The idea behind Thatched Roof goes beyond reviving the beauty of Indian craftsmanship. We aspire to create pieces that wrap you in the rich culture and stories of India, bringing lasting joy. We envision Thatched Roof as an immersive experience—one that reinvents how we see our spaces, inviting you, your friends, and family to host with grace and create memories that endure for a lifetime.

OUR JOURNEY

August 2022

AUGUST 2022

During COVID-19, our founder Rhea realized how severely Indian artisans were impacted. To give back, she started a small college project, reaching out to artisans to curate products.

Bedroom Beginnings

SEPTEMBER 2022

Thatched Roof began humbly in Rhea’s living room, where every design & photo shoot came to life in her small yet creative space.

October 2022

OCTOBER 2022

Our very first collection featured just 7 products, supported 2 artisans, and completely sold out.

January 2023

JANUARY 2023

We received our first big corporate order and realized Thatched Roof could be bigger than we ever imagined.

March 2023

MARCH 2023

Collaborating with more artisans, we expanded our range, customized designs, and worked harder to bring you only the best quality products and most unique designs.

August 2023

AUGUST 2023

As our Thatched Roof family grew, so did our bond with our artisans, and together we sold out again—but this time with hundreds of you supporting us.

August 2024

AUGUST 2024

Today, we’ve opened the doors to our first studio in Khar, Mumbai. By appointment only, this space offers a personalized shopping experience.

February 2025

MAY 2025

We launched our website, creating an online home for our nationwide community to explore the world of Thatched Roof.

Thank You

OUR WORLD

To those who have been with us since the beginning, thank you, we love you. And to those who are new, welcome! We’re so excited to share what’s next…

VISION FOR THATCHED ROOF

At Thatched Roof, our focus is on creating pieces that not only stand the test of time but also contribute to a more sustainable future. Each product is lovingly handmade by skilled artisans, preserving traditional techniques passed down through generations. By prioritizing quality, we aim to craft products that last for years, reducing waste and minimizing the environmental impact of modern consumerism. We strive to inspire conscious living and foster meaningful connections with the artisans who shape our world.

FOUNDER'S NOTE

After two years of market research, Thatched Roof has curated a collection that pays homage to its Indian roots. We believe that home décor should never overwhelm or disrupt a space; instead, it should transform spaces into personal sanctuaries, offering a cocoon of tranquility after a long day. Our pieces are crafted to evoke warmth, uplift your spirit, and deeply connect you to the rich stories and culture of India.

Your home is where you begin and end your day, raise a family, form connections, and so the objects that surround you should make it a memorable experience. I hope you love what you see and I hope you find joy in what you bring into your space—because the spaces we inhabit should inspire comfort, love, and joy, no matter the occasion!